How to Start a Photography Business in India?

Overview 

Photography is the art of converting images using lights. This doesn’t only include clicking the image from the camera but also emphasizes the color, textures, and proportion of an object in the image. Photography business in India is a growing industry which has lots of scope to expand the industry. According to the latest research published by Custom Market Insights, the demand analysis is estimated to be valued at 33.5 Billion and expected to reach around USD 60.8 Billion by 2032, at a CAGR of 6% between 2023 and 2032. This blog will answer most of your pressing questions on how to start the photography business, what kinds of companies gain popularity and the challenges that Indian photographers usually face. 

What is the Photography Business in India?

Photography business is the profession itself that provides image-related services to organizations, individuals or other businesses. This service not only captures images to clients but also takes incharge to edit and deliver the image for various purposes such as advertising, portraiture and artistic expression. 

Types of Photography Business in India

Here is the top 5 famous types of photography business in India in 2024: 

• Food photography: Food photography is the growing photography business in India. As capturing the photo of the food presents the level of taste through color and texture, it also grabs human psychology. 
• Architectural photography: Big monuments with structure of domes, buildings and designs attract the viewers. This photography crafts the picture by layering and filtering the photo to make it more natural and eye-catchy. 
• Documentary photography: This photograph defines the style, culture, events, and the people. This captures the essence in a wide angle close-up picture to define the historical events and everyday life. 
• Branding photography: For branding the product of the company for advertisement, optimized view of product is essential to define the quality. 
• Traveling photography: This genre of photography captures the overall demographics and stunning images of their experiences in locations away from home. 

Top 10 Photography Company in India

Here’s the top 10 photography company in India 2024, that are the great ideal for most of the photography business in India: 

• The Wedding Salad
• Coolbluez Photography
• Shuttering Photograph
• Israni Photography
• The Lightsmiths
• Jodi clickers
• The Creative Lens
• The Flashbacks Studios
• The Knotty Story

By following the strategies of the photography business, a business can also implement certain ideas that are said to be suitable for marketing goals. On studying the work of successful photographers, business can draw inspirations into the art and business of photography. Moreover, the business will also come to know about the legal compliance and profit to ensure the continuous growth of the business.

Registration required to start Photography Business in India

Here is the registration required to start photography business in India:

• Requirement of GST Registration: In case your threshold limit exceeds a certain turnover amount in the photography business, a person is taxable to pay taxes by registering under GST registration. 
• Requirement of Business Registration: For any kind of business in India, you want to establish whether it is online or vendor business, you need to require business registration. There are 5 types of business registration which includes: OPC registration, sole proprietorship, LLP registration, partnership registration and private limited company registration.
• Udyam Registration: As you are beginning your business from home, your photography business would fall under the category of Micro, Small, and Medium Enterprises. For getting government incentives without heavy investing on your business for inventory stocks, etc. you are required to get Udyam Registration.
• Trademark Registration Online: The trademark registration protects the rights and identity of your brand and logos. 
• Shop and Establishment Act Registration: Even for online business, the registration for Shop and Establishment Act Registration is also essential.

For getting multiple benefits from legal and financial regulations, you are required to get assistance from experienced CA and CS experts for easing your application. We at Bizfoc team will dedicatedly serve your needs to make your business comply to meet legal and financial regulations. 

How to Start a Photography Business in India? 

Here’s the step by step process to start your photography business in India: 

Step 1: Determine your Photography Niche: 

Determining the photography niche is essential for finding which niche you’re perfect fit into. As there are many genres of photography, it is essential to select a particular photograph so that it can speak directly to your ideal clients.

Step 2: Market research:

Conducting market research is essential to study and analyze the competition in the market. It will help to sell your Unique Value Proposition (USP) in the market. 

Step 3: Name your Photography Business:

After doing the research so far, the next step is to name your photography business that better defines your genre. The name should be easy to pronounce and memorable. 

Step 4: Establish your Business Legally:

On getting your logos and brand name, it is important to establish your business legally. For initiating any business you need to get the GSTI number, LLP registration, and company registration so that it will comply with business standards and goals. 

Step 5: Choosing the right equipment:

Depending on your niche of photography business, the equipment may vary but there are some general pieces that are used everywhere. For example, camera, lenses, external lighting, memory cards and editing software. 

Step 6: Create your website: 

Creating the website which is named on your brand will help your customers to reach out to your stocks of photography and the passion you’ve. With unique structured bloggings and designs of your website, users get easily attracted. 

Step 7: Advertise and market your Brand Through Digital Marketing: 

You can run google ads, social media, and newsletters to turn the brand into word-of-mouth referrals. Advertising and marketing your brand online will boost up the growth of the business.

Step 8: Exceed the Expectations of the Clients: 

Meeting or exceeding the expectations of the newcomers' clients will help to widen the foundation of the customer's base. This can be done through pitching, creating clients contracts, present follow ups and fulfills the demand of the customers. 

Challenges of Photography Business in India

Here are several challenges of photography business in India, which are as follows:

• Vulnerable to intellectual property infringement 
• Changing consumer preferences 
• Stayed to meet the client expectations
• Stay up-to-date for evolution of the equipments in the market

Conclusion 

Photography is a job of collecting stocks of various images. These images can either belong to travel, foods, architecture, wedding, etc. if you are the one who also wants to seek business in photography, then you may require certain registration that complies your business with certain standards and regulations.

Frequently Asked Questions 

1) Which type of photography makes the most money in India?

Portrait and family photography is photography that earns the money most in India. 

2) Does the photography business have growth in India?

Yes, the photography business has the highest growth reporting the CAGR at 2.2%. In India in 2023.

3) What is the total market size of the photography business in India?

The total market size of photography business in India is pegged over Rs. 1 Crore in India

4) Can I sell photos on Instagram?

Yes, you can sell the photos on social media handles including instagram.